Goa Carbon Limited observed No Tobacco Day with a focus on health and safety. The company’s Plant Safety Officer delivered an impactful speech on the harmful effects of tobacco and shared insights on how to quit, encouraging employees to lead healthier, smoke-free lives. This initiative not only targeted personal health but also underlined the broader impact of tobacco on communities and the environment. In a unique approach, Goa Carbon also raised awareness about alternative crop production and marketing opportunities for tobacco farmers. This was to help farmers transition from tobacco to sustainable and nutritious crops, contributing to both environmental conservation and the agricultural economy.